Service. Service. Service.

Service. Service. Service.

When I first started selling automotive aftermarket products to new car dealerships, I learned how incredibly important it is to SERVICE the dealership that was selling my products. When I signed up a new car dealer to sell my products, some of my products were ‘front...
The First 4 Minutes

The First 4 Minutes

The First Four Minutes. Show up early/on time for your appointment time. Big SMILE and mean it. Leave everything in your car except a folio or notepad and two pens. It is less intimidating and doesn’t look like you’re there to “sell them” something. Be calm and your...
Closing The Sale

Closing The Sale

When is the right time to start “CLOSING THE SALE”? I get this question all the time. And my answer is always the same….. Within the first 5 minutes. WHAT you say??? Yes, within the first 5 minutes.  And here is why I say that. If you’re selling a product or service...